senior product designer | founder | systems builder
I build systems that make designers feel more powerful
Seven years of product design. One company built from scratch. One AI tool in production. And a deep belief that the best design work happens when the system is so well-built that the designer can focus entirely on creative direction.
My Story
I started my design career in 2018 building responsive website and mobile app flows for small businesses and early-stage founders - learning end-to-end UX the hard way, one client at a time. I discovered quickly that what I loved most wasn't just making things look good. It was building the systems underneath that made everything hold together.
In 2021 I joined a global SaaS company as their first dedicated product designer. Over four years I established the UX practice from scratch - building a platform-wide MUI design system, leading major redesigns across a platform hosting fourteen products, and partnering with engineering, products, sales, and compliance to align design strategy with business goals. I learned what it means to be the only designer in a room full of engineers, and how to make design a language everyone speaks.
What I Do
Bridging the gap between complex engineering systems and intuitive user experiences through research-led design and AI integration.
Product Strategy
Aligning business goals with user needs to define roadmaps that prioritize impact and long-term scalability.
Design Systems
Building robust, accessible component libraries that empower teams to ship consistent UI at speed.
AI Experience Design
Crafting human-centered interfaces for complex AI workflows, ensuring trust and seamless interaction.
Skills & Tools
Design Systems
Product Strategy
AI Interaction Design
Figma
Claude / LLMs
Prototyping
UX Research
Visual Identity
Systems Thinking
Beyond Design
I'm a mom, a community builder, and someone who genuinely loves the craft of design - not just the output of it . I believe the best work comes from designers who are curious, rest, and supported. That belief is why I built WDA: because solo designers deserve a system that works with them, not against the,.
"The most powerful systems are those that allow the human spirit to remain the primary architect."
Let’s work together
I’m currently exploring new opportunities to lead product design for human-focused systems. Whether you have a specific project in mind or just want to say hello, I’d love to hear from you.